Demure
dih-MYOORadjective
What it means
Describes modesty performed energetically enough, and publicly enough, to be noticed for it.
What it actually means
I have told nine million people how understated I am.
How it is used in a sentence
"Very demure, very mindful, very cutesy."
Filed under
Social Dynamics — The unwritten rules we invented online and now enforce in public without irony.
Bafflegab — The phrase means nothing. We are ridiculing it.
Related entries
Main Character Energy
Social Dynamicsmayn KAR-ak-ter EN-er-jeenounDiagnosis
The delusional confidence required to treat a public coffee shop as the set of a cinematic montage.
Real meaningEveryone else is an extra in your film.
Vibe Check
Social Dynamicsvyb cheknounDiagnosis
A character assessment completed in under four seconds, based on footwear and eye contact, and treated thereafter as evidence.
Real meaningI formed an opinion in the doorway and will spend a year defending it.