Social DynamicsDiagnosis
Soft Launch
soft lawnchnoun
What it means
Introducing a partner to the internet in fragments, so that the relationship can be removed without a statement.
What it actually means
A hand, a shoulder, and a clean exit if it ends.
How it is used in a sentence
"She soft launched him with a photo of two coffees."
Filed under
Social Dynamics — The unwritten rules we invented online and now enforce in public without irony.
Diagnosis — The phrase already names a real problem. We define it properly.
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Related entries
Hard Launch
Social Dynamicshard lawnchnounDiagnosis
The public declaration of a relationship, timed to maximise the discomfort of at least one former partner.
Real meaningThis is serious and I want someone specific to see it.
Situationship
Social Dynamicssich-oo-AY-shun-shipnounDiagnosis
A relationship with all of the obligations and none of the vocabulary.
Real meaningWe see each other constantly and you are still on the apps.